What does a blond haired, blue-eyed Irish girl know about diversity?
Kelly McDonald is a marketing and communications expert who specializes in multicultural and diversity marketing. However, Kelly's definition of diversity goes way beyond racial and ethnic diversity. Her philosophy is that virtually any way you can differ from another man or woman is "diversity". In actuality, what makes us distinct from every other usually has quite little to do with race, age, sex or some of the other demographic standards that marketers traditionally utilize. Kelly's assumption is that if you market to people's worth, you achieve your own heart, mind and wallet.
Kelly talks to organizations of every size about ways to develop business with successful advertising and marketing methods and how to associate with others to form relationships that are constructive and successful in business.
•She was appointed among the "Best 26 Hottest Speakers" by Successful Meetings magazine
•She has been featured on CNBC, in BusinessWeek, on CNNMoney.com and on Sirius/XM Radio
•Her company, McDonald Marketing, has twice been called one of the top advertising agencies in the U.S. by Advertising Age
•Inc Magazine has twice rated her company among the funniest, independently owned businesses in the U.S.
•She's a nationally recognized specialist on changing demographics, generational differences, online marketing and Hispanic Marketing and Advertising
along with her writing and speaking, Kelly is president of McDonald Marketing, a marketing and advertising firm in Dallas, TX. www.mcdonaldmarketing.com
Kelly McDonald has 1 products available for sale in the category of Book.
Kelly McDonald is rated 10 out of 10 based on 34 reviews.