The Best Principles - September 2020

Based on the analysis of 4,423 reviews.



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Success Principles TM Anniversary Where product image


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Principles Microeconomics Loose Leaf Version Gregory product image


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Gerard J. Tortora

Gerard J. Tortora is currently Professor of Biology and former pupil at Bergen Community College in Paramus, NJ, where he also teaches anatomy and physiology in addition to microbiology. He received his bachelor's degree in biology from Fairleigh Dickinson University and his master's degree in science education from Montclair State College. He's a member of several professional associations, such as the Human Anatomy and Physiology Society (HAPS), the American Society of Microbiology (ASM), American Association for the Advancement of Science (AAAS), National Education Association (NEA), and the Metropolitan Association of College and University Biologists (MACUB).

Most importantly, Jerry is devoted to his students and his or her own aspirations. In spite of this commitment, Jerry has been the recipient of MACUB's 1992 President's Memorial Award. In 1996, he received a National Institute for Staff and Organizational Development (NISOD) excellence award by the University of Texas and has been selected to signify Bergen Community College in a effort to increase awareness of the contributions of community colleges to higher education. Jerry is also the author of numerous bestselling science textbooks and lab manuals, a predicting that frequently requires an extra 40 hours each week beyond his teaching duties.

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Simon Benninga

I have written a series of books on financial modeling. My existing books are Financial Modeling (3rd edition, MIT Press, 2008) and Principles of Finance with Excel (2nd edition, Oxford University Press, 2010). Both books integrate Excel with fiscal issues. It is hard to exaggerate the value of Excel for anyone whether practitioner or student, however for some reason most fund novels dismiss Excel completely or do not teach the reader in the nuts-and-bolts of Excel implementation of finance issues. Hence my books.

Of the two currently in-print books, Financial Modeling is a more complex modeling/finance book that includes VBA and a few more advanced mathematics (all explained within the confines of this text). FM has become perhaps the modeling publication that is normal at universities and one of professionals. It's Been translated into Chinese, Chinese, Japanese, and Russian.

Principles of Finance with Excel is an introductory text that covers the typical concepts of a "Basics" or "Introductory" finance book when keeping up the integration using Excel. PFE is gaining adoption in universities in introductory finance courses.

I maintain a complete website at that includes materials for teachers using my novels in classes.

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